Industry

Position Yourself in Front of a Burgeoning $6 Billion Industry.

Indoor tanning is a $6 billion industry serving nearly 30 million Americans annually. The industry boasts 35 years of service, and has now reached an important milestone in its evolution. In recent years the children of first-generation tanners have themselves become tanners. What was once considered a fad is now routine for second-generation tanners and one in ten Americans. Many experts believe this trend will lead to accelerated industry growth.

There are more than 25,000 domestic tanning salons with franchise chains accounting for less than five percent of the market. As with any industry entering adolescence, consolidation has begun and a few dominant franchise chains will emerge. TANWORLD® and our Franchise Partners are uniquely positioned to become a force in this emerging category.

Tanning is Shown to Have Health Benefits.

Recent research shows that exposure to sunlight can supplement the body's vitamin D intake. Food, the source of most vitamins, is not a good source of vitamin D. However, humans make their own vitamin D when exposed to a few minutes of sunlight. We are encouraged by these reports, as they reinforce the benefits of our business, and we will make the current research studies available to our Franchise Partners. Learn more about the health benefits of tanning from the Indoor Tanning Association and TanningTruth.com.

The trend of franchising

"The trend of franchising and growing large chains continued in 2007. In fact, franchising has taken on an even larger role in the (tanning) industry because they provide solid marketing plans and sound financial resources."

2008-2009 Fact Book: The State of the Industry Report Virgo Publishing 2008